23 January 2008

Recent top domain name sales at Sedo

OK so if you are an average AdSense user or Affiliate marketer you are not going to be paying thousands for a domain name - but if you are in the market for domain names - either buying domains or selling them - then it does no harm to keep in touch with what is really selling for big bucks. This can help you when you are thinking about purchasing your own domain name - if you know the type of name that is going for big bucks then it can help you when you are searching for your own domain name. Single word domain names are hard to locate to they do command the best money as can be seen from this list of recent sales at SEDO.

Click.net 56,000 USD
Seatbelts.com 12,000 USD
Should.com 6,800 USD
New.mobi 4,350 USD
SayCheese.co.uk 2,700 EUR
MusicStar.net 2,500 EUR
Reject.net 2,400 USD
Tumors.net 2,200 USD
FindStudentLoans.com 2,000 USD
LiveFootball.net 1,945 USD

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Anonymous said...

Here's a question: what value is there in/ or how does one put a value on names relating
to the topic of the digital music scene? Specifically, the whole thing with drm free mp3s?

Now there's been quite a bit of news on this, as you may know, lately. Super Bowl ad/
Justin Timberlake// Pepsi and Amazon, not to mention the major labels trying to figure
things out. I mean, now Yahoo! Music looks like they're getting involved. Big bucks
behind the football ads... the give-away itself will be valued at as many as 1 billion songs from Amazon MP3.

With a quote like this: ""MP3 music is the future of the industry and Pepsi Stuff is an accelerator," Danny Socolof, president of Las Vegas-based MEGA, Inc., the company that is managing the promotion, said in a statement." [ http://www.internetnews.com/bus-news/article.php/3721576] how do you value/appraise these?

So, if one had names like:

Just curious; wanted to start a conversation. Wonder how many eyeballs the Super Bowl gets? I don't really even watch football.

http://news.google.com/news?client=firefox-a&rls=org.mozilla%3Aen-US%3Aofficial&ch annel=s&hl=en&um=1&tab=wn&q=%22drm+free+mp3%22+&btnG=Search+News
http://news.google.com/news?client=firefox-a&rls=org.mozilla%3Aen-US%3Aofficial&ch annel=s&hl=en&um=1&tab=wn&q=%22drm+free+mp3%22+super+bowl&btnG=Search+ News

Bunc said...

I claim no expertise in the finer points of domain valuation appraisal but here's my thoughts.
I think the value of domains as names (rather than the value they carry through their registration history, current traffic etc) is

1. the relevance they have for the keywords that people will be searching for.
2.The length of the domain name
3. How memorable or catchy the domain name is.

On that view then if you anticipated significant growth in volume of people searching and including the terms "drm free" then domains with thatin the start might potentially be worth morethan you average bog standard domain name. In fact if properly nurtured and promoted they could be quite valuable I suspect.

What the specific valuation would be in dollars would be hard to say until you had some sense of the traffic they were generating.